One platform for subscription commerce.

Sell subscriptions, build funnels, send traffic, route payments, and track customers from one campaign view.

Waverunner sales dashboard: client analytics with signups and revenue charts

Everything you need to sell.

From the first product you build to the thousandth renewal that processes itself. Here is how Waverunner handles the commerce layer.

Products and Offers

Build your catalogue once, price it any way you want.

A product is the thing you sell. An offer is how you sell it: a subscription plan, a one-time purchase, a bundle, a discount, or a free product. Attach as many offers as you need to a single product without duplicating anything.

One product record for variants, images, and details in one place.

Funnels and Campaigns

Build the path from click to customer, then run it at scale.

A campaign is the container. Inside it: multiple funnels, products, offers, and traffic sources, all connected and tracked together. You can build, test and iterate on without breaking what is live.

Run many funnels under one connected campaign.

Traffic Sources

Know where your customers come from before you spend more to find them.

Attribute revenue to the campaign, funnel, or source that generated it. Track organic, paid, affiliate, and referral traffic in one place. Scale what works, cut what does not.

Blend organic, paid, and referral in one campaign view.

Payments

Connect your gateways. Let Waverunner handle the rest.

Failed payments are the quiet killer of recurring revenue. Waverunner retries them automatically on a configurable schedule, sends recovery emails, and keeps every transaction next to the customer it belongs to.

Route each charge to the right gateway by region or method.

Email automation

Reach customers at the right moment, automatically.

Send the right message on every event, from welcomes and receipts to renewals and recovery, using templates you brand once. Replies land in one inbox, next to the customer and order.

Start from a template, brand it once, reuse everywhere.

Run your business.

The operational layer behind the commerce layer. Visibility, automation, compliance, and team control: the things that matter once you are past launch.

Analytics and Reporting

Understand what is happening in your business, then act on it.

Every order, transaction, and customer behaviour in one place. Filter, segment, export, and edit in bulk. Whether you are investigating a churn spike or reconciling a month of revenue, the data is there and the tools to work with it are too.

See revenue and subscriptions at a glance.

Fraud Analysis

Stop suspicious transactions before they become chargebacks.

Configurable rules sit between your checkout and your payment gateway, quietly. Flag, review, or block transactions based on the signals you define.

Define the rules that catch bad transactions.

Integrations

Connect Waverunner to the tools you already use, then automate what happens between them.

Waverunner connects to external tools through three layers. Native integrations, Webhooks and APIs. On top of that, a trigger-action model lets you chain events across tools natively. Waverunner fits into it and connects the parts that do not talk to each other.

Connect the tools you use in a few clicks.

Organizations and Tenants

One account, multiple brands, multiple merchants, one place to manage them all.

Waverunner is built for operators who run more than one thing. A single organization can hold multiple tenants, each with their own merchants, products, and data. Manage everything from the top level or delegate access down. Agencies, holding companies, and multi-brand operators all fit the same model.

Hold many tenants under one organization.

Roles and Permissions

Give your team the access they need, nothing more.

Scoped roles mean your VA can manage customers without touching your payment settings. Agencies get their own access without sharing your credentials.

Scope access by role, nothing more.

Notifications

Know what is happening in your business without watching a dashboard all day.

Configurable alerts keep you and your team informed when something worth acting on happens. Payment failures, subscription cancellations, fraud flags, campaign milestones: the right person gets notified at the right time.

Get alerted on events worth acting on.

Analyse, Delegate and Monitor your Business

Run everyday tasks on autopilot and focus on growing your ecommerce business.

Optimize your product offering

Let AI review your catalogue and find what you are leaving on the table.

It looks into how your products are detailed and set up, checks that your offers are consistent, and shows where an upsell or a cross-sell would fit. You approve, it applies.

AI reviews each product record and flags what is missing.

Analyse campaign performance

Understand your reports without digging through them.

Make analysing reports easier: visualize the data that matters, get plain-language summaries, and receive suggestions on what to improve next.

Plain-language summaries of every report you open.

Event based notifications

Notifications that know when they matter, and what to do next.

Set up intelligent notifications based on multiple indicators, and create specific actions that run when they fire. Your business reacts even when you are not watching.

Combine several indicators into one intelligent alert.

Common questions

Dedicated answers

No — Waverunner is built for operators. You can configure products, offers, and payments without writing code.

The major gateways out of the box, with more added regularly. Route by traffic source or region.

Yes. Import your products, subscribers, and billing history with guided tooling.

Start free and upgrade when you are ready — no card required to explore.

Tax is calculated and collected automatically based on your customers’ locations.

On a global edge network with regional options for data residency.

Both — sell one-time products alongside subscriptions, offers, and bundles.

It drafts offers, summarises reports, and answers questions about your store. It is entirely optional.

Do you need help with other information?

Future of commerce

Ready to build something remarkable? Start in ten minutes.

Create an account, configure your products and offers, connect a payment gateway, and start selling from the comfort of your couch.